Non-attorneys can play an important role in client development. Failure to effectively use them is a failure to make use of all the resources available to you to attract clients. There are many ways in which non-attorneys can assist in the client development process including promoting the firm online, with their network of contacts, attending pitches to answer questions, helping attorneys stay organized in their business development initiatives, etc. Want to make full use of your administrative support person? Download my checklist of ways Admin staff can help attorneys in their business development efforts.